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How to Plan a Website Redesign

December 19, 2017 by admin

Running a successful business is no easy task. You need to wake up every day with a brand new list of tasks to get done that day. Even though it’s rough, this shouldn’t be used as an excuse for taking shortcuts to your online visibility. You need to have a professional online destination that gives your audience the impression you mean business.

Consider redesigning your website to one that gives your customers a similar experience to your business will offer. Before redesigning your website, you need to scrutinize your business and customer’s needs and make them a priority. Take the time to ask around for referrals and check out the best web design agency for you to trust in.

The web experts you hire will be there to help you throughout the entire process to get your site looking exactly the way you’d like. Here are the 5 steps you need to follow when redesigning your website.

1. Understanding Your Audience

Before you can start your redesigning process, understand your target audience. Are they prospective clients, students, job seekers, or employees? Get to know what time they visit and the purpose of visiting the website.

2. Drafting goals and objectives

Come up with the goals and objectives of the business for the site. How it will easily generate more customers and leads for the business. You should clearly define what you will do to achieve your goals.

3. Draw a sitemap

The sitemap is very important when it comes to redesigning your site. It can be referred to as the actual representation of the site. It shows all the pages that are found on the website and those that are closely related to one another. Ensure that the sections on the sitemap are clearer to the prospective client. You can decide to rename some sections to avoid redundancy and vagueness.

4. Do the calculations

Do the estimated calculations and not only regarding financial implications! Time is also very important. Request your preferred web redesign agency to furnish you with a quotation and see if it falls within your budget. Enquire how much time is needed for each and every step. Right estimations and calculations will make the whole process of web redesigning effective.

5. Clearly, define the roles and responsibilities

For the success of the entire process, each and every person should understand their role. This will particularly help to avoid duplication of tasks and therefore ensure the project runs seamlessly and with a minimum budget. There should be one person who foresees everything, another to just be answering questions from clients and experts on each and every step. This ensures the whole process runs smoothly.

In case redesigning your website is proving difficult, there is good news. Adeo Internet Marketing is the perfect company that can be trusted in giving your web a new look.

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